Working with For Sale By Owners (FSBOs) can feel like a challenge, but it’s also an incredible opportunity to showcase your value as a real estate professional. FSBO sellers are already motivated, and with the right approach, you can position yourself as their indispensable resource—and even secure their listing when they decide to hire an agent.
That’s where I come in to help! I’ve created a FREE FSBO Follow-Up Checklist packed with actionable tips and a timeline to help you build trust, offer value, and stay top of mind. Ready to dive in?
👉 Download the FSBO Follow-Up Checklist Here
Be Their Go-To Resource
If you’re not sure how to approach FSBOs without coming off as pushy, here are a few ideas straight from the checklist:
- Offer to Host an Open HouseSuggest hosting an open house for them on a Sunday so they can enjoy a day off. Get a showing agreement signed to protect yourself and track every visitor for follow-up opportunities.
- Weekly Check-InsCall or email on the same day every week to ask how many showings they’ve had, ensure they’re being safe when showing their home, and answer any questions. Consistency builds trust and keeps you top of mind.
- Create a Custom FlyerDesign a professional flyer for their home that they can hand out to potential buyers or share online. It’s a small gesture that demonstrates your expertise and willingness to help.
- Share a Pricing StrategyWithout stepping on toes, review recent market comps with them and suggest pricing adjustments to help attract serious buyers. They’ll appreciate the guidance from someone who knows the market.
- Compile a Buyer ListShow your value by providing a list of pre-qualified buyers from your database who might be interested in their property. Even one showing opportunity can make a big impact.
Why This Matters
FSBO sellers are often overwhelmed with the details of selling their home. By stepping in with helpful resources and a consistent follow-up plan, you’ll not only stand out but also earn their trust when they’re ready to hire a professional.
This isn’t about hard selling; it’s about creating genuine connections, offering value, and showing FSBO sellers that you have their best interests at heart.
Get Started Today
Ready to take your FSBO strategy to the next level? Download the FSBO Follow-Up Checklist now and start building relationships that lead to listings!
Let’s turn FSBO opportunities into success stories—and make sure you’re the agent they call when they’re ready to sell.